It's not just a service or a product. Today, we're clear that anywhere, any treatment, facial, or beauty protocol meets the requirements for which it was designed.
It can be a very large place with many people collaborating, or a small space that all have the same objective: to professionally serve their patients.
There will be some who do it very well, with processes, procedures, and methodologies; there will be others who execute it based on the experience of their collaborators, among whom we can find: doctors, nurses, cosmetologists, dermatologists, among others.
In some cases, we'll find that everything is under control, such as timing, space, lighting, music, and in other cases, we'll be surprised to find some details that don't meet our expectations, so we'll undoubtedly stop attending.
And this is exactly where we wanted to get to. A good experience is indeed one that meets the patient's expectations, one in which they receive what they're looking for, both in service and results. But this is the easiest and simplest part of the offer. It's where we'll find thousands of businesses with very similar offerings.
Where's the interesting stuff?
The valuable thing is when the protocol, the service or the treatment cease to be the most important thing, and become a component of the experience , achieving the balance between cordial and friendly, precise and helpful treatment ;
What do we consider to achieve this experience?
A pleasant space , a clean , well -lit, and tidy clinic; a pleasant smell, with a distinctive aroma in the clinic and in the cubicles that create a distinctive identity with a certain personality; music selected to create a special, personal moment, creating a suitable environment for relaxation or enjoying a comfortable and pleasant stay; with a distinctive flavor provided by a good coffee, tea, and even, occasionally, wine to accompany this special moment.
When we find this combination of variables, in which the patient is the central focus, who is surprised, pampered, and cared for at every point of contact, and in which every moment is designed for their attention and satisfaction, we discover the magic. We will call it the "Extraordinary Experience."
The Challenge
At Clínica MOS , we understand this, and we strive to achieve the perfect moment to ensure that our patients come to us not for a treatment or a service, but for everything we offer that meets their expectations. We obviously take results for granted, but our challenge is to provide a special experience, developed with great care, taking care of every detail. In other words, an "Extraordinary Experience."
Alfonso Ríos || MOS Clinic
@ponchorios
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